This Cookie Policy applies to Finance with Flow Limited and our website, financewithflow.com. It explains how we use cookies and related technologies in accordance with the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations (PECR).
This policy should be read alongside our Privacy Policy and our Terms and Conditions.
1. What Are Cookies and Local Storage?
Cookies are small text files placed on your computer or mobile device by websites that you visit. They are widely used to make websites work more efficiently, provide secure browsing, and deliver reporting information to the website operator.
We also make use of Local Storage, a standard modern web browser technology that allows our website to remember your consent choices locally on your device without sending that data back and forth to our servers on every page request.
2. How We Use Cookies
We keep our use of cookies transparent, minimal, and secure. We categorise the technologies used on our website into three clear groups:
- Strictly Necessary & Functional Technologies: Essential for the site to function properly, navigate pages securely, and remember your cookie consent preferences. These cannot be disabled because the website cannot function reliably without them.
- Analytics & Performance Cookies: Used to understand how visitors interact with our website (such as which pages are visited most frequently and whether visitors encounter any errors). All analytics data is aggregated and anonymised with IP masking enabled. These cookies are only placed if you grant permission.
- Marketing & Campaign Attribution Cookies: Used to evaluate the performance of our marketing campaigns and understand how visitors reach our services. We do not run third-party advertising banners, nor do we sell user data to advertising brokers. These cookies are only activated if you grant consent.
3. Cookies and Storage Used on This Website
Below is the complete list of cookies and storage mechanisms used across the Finance with Flow website.
Strictly Necessary & Functional
| Name / Key | Provider | Type & Expiry | Purpose |
|---|---|---|---|
| fwf_cookie_consent | Finance with Flow (First Party) | Local Storage (Persistent) | Stores your cookie consent preferences (Functional: active, Analytics: granted/denied, Marketing: granted/denied) so we remember your choices across visits. |
Analytics & Performance (Optional)
These cookies are powered by Google Analytics 4 (GA4) with IP anonymisation enabled. They are only loaded when you accept Analytics in our cookie banner or preferences.
| Name | Provider | Type & Expiry | Purpose |
|---|---|---|---|
| _ga | Google Analytics | Cookie (2 years) | Distinguishes unique visitors anonymously to measure page visits, session counts, and overall website performance. |
| _ga_* | Google Analytics | Cookie (2 years) | Maintains session state and user journey across pageviews during your visit. |
Marketing & Attribution (Optional)
Our website does not load third-party ad networks (such as TikTok Pixel, Facebook Pixel, or Google AdSense). If marketing cookies are accepted, Google Tag Manager may place an attribution cookie to verify campaign efficiency:
| Name | Provider | Type & Expiry | Purpose |
|---|---|---|---|
| _gcl_au | Google Tag Manager | Cookie (90 days) | Used to store conversion attribution data and measure marketing campaign effectiveness. |
4. Managing Your Cookie Preferences
You have full control over your cookie settings. You can adjust your consent at any time by clicking the button below, or by clicking the floating cookie icon in the bottom-left corner of any page:
You can also control or delete cookies through your web browser settings. Most browsers allow you to refuse cookies, delete existing cookies, or receive a warning before a cookie is stored:
- Google Chrome Cookie Settings
- Apple Safari Cookie Settings
- Microsoft Edge Cookie Settings
- Mozilla Firefox Cookie Settings
Please note that disabling cookies completely may impact the operation of certain interactive features on our website.
5. Your Rights with Respect to Personal Data
Under UK Data Protection legislation, you have rights regarding your personal information, including the right to access, rectify, or request deletion of data held about you, and the right to withdraw consent at any time.
If you have any questions or complaints about how we process your personal data or use cookies, you may contact us using the details below. You also have the right to lodge a complaint with the UK supervisory authority, the Information Commissioner’s Office (ICO), at ico.org.uk.
6. Contact Us
If you have any questions about this Cookie Policy or our privacy practices, please reach out to us:
- Company: Finance with Flow Limited (Registered Company No. 12527801)
- Email: undercontrol@financewithflow.com / roz@financewithflow.com
- Telephone: 01206 326610
- Address: The Old Slaughter House, Stour Street, Manningtree, Essex, CO11 1BE